In the first chapter, "Hanahiko", Yashiki meets the sentient doll Mary in the mansion, who gives advice on the Mark, as well as two Mark bearers who had been drawn to the mansion: the occult-loving high school student Moe Watanabe, and the elementary school student Tsukasa Yoshida. Believing that they got the Mark from trespassing in the abandoned H Elementary School, they go there to investigate, and join with ex-detective Satoru Mashita, who also investigates the school and carries the Mark. They learn of the vengeful spirit of Hanahiko, an orphaned child who was subject to child abuse by the school's principal for liking to wear skirts and makeup, and who as a spirit killed the school's staff. The group calms the spirit with Hanahiko's mother's lipstick, a keepsake from when Hanahiko was alive, which absolves everyone's Mark except Yashiki's; Mary believes Yashiki's to be from another spirit, although it is weakened, allowing him to live a while longer.
Development
Spirit Hunter: Death Mark was developed by Experience, and was directed by Motoya Ataka and produced by Hajime Chikami, with illustrations and concept art by Rui Tomono and Fumiya Sumio, and music by Naoaki Jimbo. Experience had previously mostly created dungeon crawler role-playing video games, and initially intended for Death Mark to be one as well, and tried out battle systems and hack-and-slash elements early in production. They did however see the opportunity to create another "pillar" for their studio and broaden their audience by creating it in the form of an adventure game instead, and saw the horror and role-playing game aspects as contrasting, preferring to focus on the horror than to create a mix of the two. Major influences for the game included supposedly haunted places and deserted areas in cities, and the spirits were based on urban legends and historical events.
The game was first announced with a teaser trailer and website in December 2016, and unveiled the following month. It was released for the PlayStation Vita by Experience on June 1, 2017. PlayStation 4 and Nintendo Switch ports were announced in October 2017, with higher graphic resolutions, and with a new gallery feature and the new episode "Urban Legend: Little Red Riding Hood of the Rain", which was also released as downloadable content for the PlayStation Vita version. The PlayStation 4 version was released on January 18, 2018, and the Nintendo Switch version on June 28, 2018. An Xbox One version followed on October 25, 2018.
Aksys Games announced at Anime Expo 2018 that they would localize the game and release it in North America and Europe for Nintendo Switch, PlayStation 4 and PlayStation Vita, and released it both digitally and physically for those platforms on October 31, 2018. In addition to the standard release, the game was available in a limited edition including an artbook, a soundtrack CD, a slipcase, and a temporary tattoo of the fatal Mark. Aksys Games also released a Microsoft Windows version on April 4, 2019, in both English and Japanese. They chose it for localization after internal playing and evaluation, considering it a perfect fit for them due to the horror themes and it being an interactive adventure game.
Reception
Spirit Hunter: Death Mark was well received by critics, according to the review aggregator Metacritic. The game was described by game publications as one of the best Nintendo Switch horror games and as one of the best horror visual novels, won Digitally Downloaded's 2018 silver game of the year award in multiple categories, and was included in a PC Gamer feature about "exciting gems" on Steam.
Famitsu appreciated the game's atmosphere, typical of Japanese horror films, and how the gameplay made the game accessible to players who are not good at action games.
Sales
The PlayStation Vita version of the game was the eighth best selling physical video game in Japan during its debut week, with 7,099 physical copies sold; the PlayStation 4, Nintendo Switch and Xbox One versions did not chart at all in Media Create's weekly Japanese sales chart for their debut weeks, however, meaning that they sold less than 3,081, 2,046 and 2,384 physical copies each, respectively. Three weeks after the game's international release, however, over 100,000 copies of the game had been sold worldwide. The PlayStation Vita print release was additionally the best selling physical PlayStation Vita game in the UK during its debut week in December 2018 according to GfK Chart-Track.
